Live Nation Entertainment, Inc.
Live Nation Entertainment, Inc. is the largest live entertainment company in the world, connecting over 765 million fans to their favorite live events through concerts, ticketing, and sponsorship and advertising. The company's business strategy is to grow its global leadership position in live entertainment by expanding its concert platform, growing revenue per show, investing in product improvements, selling more tickets, and growing sponsorship and advertising partnerships. Live Nation's reportable segments are Concerts, Ticketing, and Sponsorship & Advertising. The company's Concerts segment involves the global promotion of live music events, operation and management of music venues, production of music festivals, and provision of management and other services to artists. The Ticketing segment is primarily an agency business that sells tickets for events on behalf of its clients and retains a portion of the service charge as its fee. The Sponsorship & Advertising segment employs a sales force that creates and maintains relationships with sponsors through a combination of strategic, international, national, and local opportunities. Live Nation's website is www.livenationentertainment.com, and its ticker symbol is "LYV" on the New York Stock Exchange.