Primo Brands Corp
Ticker: PRMBConsumer StaplesBeveragesThe business
Primo Brands Corporation (NYSE: PRMB) is a leading North American branded beverage company focused on healthy hydration, operating across the United States and Canada. The company was formed on November 8, 2024, through a merger transaction combining BlueTriton and Primo Water Corporation, with the combined entity becoming the successor issuer to Primo Water. The company's website is www.primobrands.com.
Primo Brands maintains a comprehensive portfolio of highly recognizable water and beverage brands distributed through retail outlets, away-from-home channels including hotels and hospitals, and direct-to-consumer offerings. The company's brand portfolio includes established billion-dollar brands Poland Spring and Pure Life, premium offerings such as Saratoga and The Mountain Valley, regional spring water brands including Arrowhead, Deer Park, Ice Mountain, Ozarka, and Zephyrhills, purified water brands Primo Water and Sparkletts, and flavored beverages like Splash Refresher and AC+ION. The company operates an industry-leading line of water dispensers that create recurring revenue through repeat purchases.
The company operates a vertically integrated distribution network spanning every U.S. state and Canada, reaching more than 200,000 retail outlets. Operations include over 50 production facilities, more than 200 depots, and a fleet of approximately 4,800 vehicles. Primo Brands manages a portfolio of more than 80 spring water sources across North America, with 36 company-owned sites and the remainder under various contracts. The company serves multiple consumer occasions through Direct Delivery, Exchange, Refill, and Filtration offerings, with approximately 26,500 retail exchange locations and over 23,500 self-service refill stations.
As of December 31, 2025, Primo Brands employed over 12,600 associates. The U.S. and Canada accounted for 98.5 percent and 1.5 percent of net sales, respectively. The company operates within the $150 billion U.S. beverage industry, specifically serving the $30 billion bottled water sub-category. Primo Brands holds the number one market share position in U.S. retail bottled water and maintains a leadership position in reusable and circular packaging, helping conserve over 28,000 acres of land across North America.
- Sector
- Consumer Staples
- Industry
- Beverages
- HQ
- TAMPA, FL
- FY end
- 12-31
- CIK
- 2042694
- SIC
- 2080
Ownership
Who holds Primo Brands Corp — across funds, superinvestors and bonds · N-PORT 2026Q2 · 13F 2026-06-30
Top fund holders
| Fund | % of fund | Value |
|---|---|---|
| Undiscovered Managers Behavioral Value Fund UBVLX · UNDISCOVERED MANAGERS FUNDS | 2.75% | $247.82M |
| VANGUARD TOTAL STOCK MARKET INDEX FUND VTI · VANGUARD INDEX FUNDS | 0.01% | $182.72M |
| Fidelity Low-Priced Stock Fund FLPSX · Fidelity Puritan Trust | 0.74% | $175.87M |
| Columbia Overseas Value Fund COAVX · COLUMBIA FUNDS SERIES TRUST | 2.12% | $143.96M |
| VANGUARD SMALL-CAP INDEX FUND VB · VANGUARD INDEX FUNDS | 0.07% | $132.23M |
Superinvestors in Primo Brands Corp
Share of each manager's reported 13F portfolio.
Bonds held by funds
Funds report holding 1 issues of Primo Brands Corp's debt, $19.49M at fund-held market value — what funds hold, not the company's debt outstanding.
| Issue | Coupon | Matures | Funds | Fund-held |
|---|---|---|---|---|
| PRIMO BRANDS CORP | 6.450%Floating | 2031-03-19 | 2 | $19.49M |
Fund ownership counts N-PORT filers only, so it is a floor rather than a census — pensions, insurers and direct holders are not visible here, and the remainder is not “held by individuals”.
Fund ownership is a subset of institutional 13F ownership — the two describe overlapping populations and must not be added together.
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