Strategy Inc

Strategy Inc (Nasdaq: STRAT) operates as the world's first and largest Bitcoin Treasury Company, combining active bitcoin-focused capital management with a scaled enterprise analytics software business. The company's dual strategy positions it at the intersection of digital assets and artificial intelligence-powered business intelligence.

The company's bitcoin operations represent a core strategic pillar. As of February 2026, Strategy holds approximately 717,131 bitcoins acquired at an aggregate purchase price of $54.5 billion. The company executes its bitcoin strategy through multiple channels including capital markets management, structured digital credit instruments, and active capital and liability management. Strategy has established a U.S. dollar reserve of $2.25 billion to support dividend payments on preferred stock and interest obligations. The company's bitcoin holdings are custodied across three major institutions: Coinbase Custody Trust Company, Anchorage Digital Bank, and Fidelity Digital Assets, with holdings distributed at 40 percent, 37 percent, and 23 percent respectively.

On the software side, Strategy is an industry leader in AI-powered enterprise analytics. The company's primary platform, Strategy One, is a cloud-native business intelligence solution serving enterprises across retail, banking, technology, manufacturing, insurance, healthcare, telecommunications, and the public sector. Strategy One combines interactive dashboards, enterprise reports, AI agents, and embedded analytics capabilities. The platform features Auto, an AI assistant that simplifies complex functions through natural language interfaces including SQL generation and data discovery. Strategy Mosaic serves as a universal data layer enabling organizations to achieve single sources of truth across fragmented data environments.

The company's competitive advantages include cloud-native architecture optimized for AWS, Azure, and GCP; proprietary AI capabilities including HyperIntelligence technology; and a comprehensive portfolio addressing enterprise data challenges. Strategy's trademarks include Strategy One, Strategy Mosaic, Intelligence Everywhere, HyperIntelligence, and Strategy Cloud.

The company changed its legal name from MicroStrategy Incorporated to Strategy Inc in August 2025, reflecting its evolution into a dual-focused enterprise combining digital asset treasury operations with enterprise software solutions.