FLOWERS FOODS INC
Flowers Foods, Inc. (NYSE: FLO) is the second-largest producer and marketer of packaged bakery foods in the United States. Headquartered in Thomasville, Georgia, the company operates as a single reportable segment following its February 2025 acquisition of Simple Mills. The company's website is www.flowersfoods.com. From the company’s description.
Margins and return on equity change in ; everything else in percent. Fewer shares and less debt are shown plainly, not as bad news — it depends what you make of buybacks. Dotted labels explain each measure. is shown separately from the annual figures.
What FLOWERS FOODS INC does
In the company’s own words
Flowers Foods, Inc. (NYSE: FLO) is the second-largest producer and marketer of packaged bakery foods in the United States. Headquartered in Thomasville, Georgia, the company operates as a single reportable segment following its February 2025 acquisition of Simple Mills. The company's website is www.flowersfoods.com.
Flowers Foods manufactures and distributes a diverse portfolio of fresh and frozen bakery products including breads, buns, rolls, snack items, bagels, English muffins, tortillas, and baking mixes. The company's branded retail products represent 65.9 percent of total sales, with the remainder derived from store-branded retail, foodservice, restaurant, institutional, vending, and thrift store channels. The company operates 221 thrift outlet stores that generated $62.2 million in sales during fiscal 2025.
The company's brand portfolio includes some of the most recognized names in the U.S. baking industry. Nature's Own is the best-selling loaf bread brand in the country with estimated retail sales of $1.5 billion in fiscal 2025. Dave's Killer Bread, the company's second-largest brand, generated $1.2 billion in estimated retail sales and holds the number-one position in organic bread products. Canyon Bakehouse is the leading gluten-free bread brand, while Wonder, over 100 years old, maintains 93 percent brand awareness. The Simple Mills acquisition expanded the company's presence in the better-for-you snacking category with estimated retail sales of $283 million in fiscal 2025.
Flowers Foods employs approximately 10,300 full-time employees and 5,500 full-time leased and temporary employees throughout the United States. The company distributes products through a direct-store-delivery system comprising 5,772 territories and a warehouse delivery system. Walmart and Sam's Club represent the company's largest customer, accounting for 21.5 percent of fiscal 2025 sales, while the top ten customers collectively represent 57.7 percent of total sales.
The company's strategic priorities focus on developing its team, enhancing brand relevancy, prioritizing margins through portfolio optimization and supply chain efficiency, and pursuing disciplined acquisitions. Long-term goals include annual sales growth of one to two percent, EBITDA growth of four to six percent, and earnings per share growth of seven to nine percent, excluding future acquisitions.
Company details
- Sector
- Consumer Staples
- Industry
- Food Products
- Headquarters
- THOMASVILLE, GA
- Fiscal year end
- January
- CIK
- 1128928
- SIC
- 2000
Financial performance, year by year
Fiscal 2011–2026 · USDThe full income statement, balance sheet and cash flow for each of these years — every figure traceable to its filing — is on the Financials tab with a free account.
Who owns FLOWERS FOODS INC — and what changed
Funds as of 2026Q2 · superinvestors as of 2026-06-30
Largest fund holders · FLOWERS FOODS INC’s weight in each
Fund ownership is a floor, not a census — pensions, insurers and people holding shares directly are not visible here.
FLOWERS FOODS INC’s bonds, as funds hold them
Funds report holding 4 issues of FLOWERS FOODS INC’s debt, $243.30M at market value — what funds hold, not the company’s total debt. Weighted-average coupon 4.49%, maturing 2026 to 2055.
Fund ownership counts N-PORT filers only, so it is a floor rather than a census — pensions, insurers and direct holders are not visible here, and the remainder is not “held by individuals”.
Every fund and institutional holder, quarter by quarter, is on the Ownership tab with a free account.
Recent filings
All filings →Each filing opens into its own statements and disclosures here.
Put this business in context.
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