Ollie's Bargain Outlet Holdings, Inc.

Ollie's Bargain Outlet Holdings, Inc. (NASDAQ: OLLI) operates as a leading off-price retailer of brand name household products across the United States. The company's website is www.ollies.com. Founded in 1982 with a mission to sell Good Stuff Cheap, Ollie's has built a distinctive business model centered on opportunistic buying of closeout merchandise and excess inventory from manufacturers, wholesalers, distributors, and retailers worldwide.

As of January 31, 2026, the company operated 645 retail stores across 34 states, with an average store size of approximately 32,000 square feet. The company employs over 13,000 associates, with more than half in full-time positions. Approximately 1,300 associates work at the support center and distribution facilities, while the remainder operate in stores and field roles. The company operates four distribution centers encompassing approximately three million square feet, strategically located in Pennsylvania, Georgia, Texas, and Illinois to optimize logistics and shipping efficiencies.

Ollie's merchandise assortment spans four primary categories: consumables (31.9% of net sales), home products (28.3%), seasonal items (19.1%), and other merchandise (20.7%). The consumables category includes health and beauty aids, food, pet products, and cleaning supplies. Home products encompass housewares, kitchen items, furniture, and home maintenance products. Seasonal merchandise includes patio furniture, toys, lawn and garden items, and holiday décor. The company's treasure hunt shopping environment features constantly changing inventory, with products offered at prices up to 70% below traditional retailers.

The company's competitive differentiation rests on its flexible buying model, experienced merchant team, and low-cost operations. Ollie's maintains a no-frills, warehouse-style store format designed to minimize capital expenditures while maximizing customer value perception. The Ollie's Army loyalty program, which had approximately 17 million members as of January 31, 2026, accounted for more than 80% of net sales during fiscal 2025. The company also operates a co-branded Visa credit card program launched in fiscal 2024. Management believes the company can profitably expand to more than 1,300 locations nationally through its contiguous expansion strategy focused on infilling existing markets and entering adjacent states.