Rush Enterprises, Inc.

Rush Enterprises, Inc. operates as a full-service, integrated retailer of commercial vehicles and related services through its Truck Segment. The company's website is www.rushenterprises.com.

Founded in 1966 as a Peterbilt heavy-duty truck dealer, Rush Enterprises has grown into a multistate and international network of 126 franchised Rush Truck Centers operating across 23 states and Ontario, Canada. The company also operates 55 franchised Rush Truck Leasing locations through PacLease and Idealease franchises. Rush maintains an 80% equity interest in Rush Truck Centres of Canada Limited, which operates 12 International dealerships and 2 IC Bus dealerships in Ontario, plus additional IC Bus sales in Quebec and the Maritimes.

The company's revenue streams reflect its integrated business model. New commercial vehicle sales represent the largest revenue component at 55.7% of total revenues, with Class 8 heavy-duty trucks accounting for 32.6% of total revenues. Aftermarket Products and Services, including parts sales, service, and collision repairs, comprise 33.9% of revenues but generate 63.7% of gross profit. Vehicle leasing and rental operations contribute 5.0% of revenues, used commercial vehicle sales account for 4.9%, and financial and insurance products represent 0.3%.

Rush Truck Centers sell commercial vehicles manufactured by Peterbilt, International, Hino, Ford, Isuzu, IC Bus, Blue Bird, Blue Arc, and Battle Motors. The company operates 120 owned locations, 80 leased locations, and 18 other locations across its network. As of December 31, 2025, Rush employed 7,355 people in the United States and 582 people in Canada.

The company's competitive advantages include its extensive geographic network, ability to absorb multi-unit fleet trade-ins, comprehensive aftermarket capabilities, and strong manufacturer relationships. Rush maintains floor plan financing agreements totaling approximately $1.475 billion in aggregate commitments across multiple lenders to support inventory management. The company's business strategy emphasizes one-stop service centers offering integrated solutions combining new and used vehicle sales, parts, service, collision repairs, leasing, financing, and insurance products to serve national and regional fleet customers, corporations, governments, and owner-operators.