SONIC AUTOMOTIVE INC

Sonic Automotive, Inc. (NYSE: SAH) operates as one of the largest automotive retailers in the United States, with a comprehensive business model spanning new vehicle sales, used vehicle retail, parts and service operations, and powersports dealerships. The company maintains its website at www.sonicautomotive.com.

As of December 31, 2025, Sonic operates 143 total locations across three reportable segments. The Franchised Dealerships Segment comprises 111 stores operating 134 new vehicle franchises representing 24 different brands across 18 states, along with 16 collision repair centers. This segment generated approximately 85.0 percent of total revenue in 2025. The EchoPark Segment operates 18 pre-owned vehicle specialty retail stores in 10 states, contributing 13.7 percent of revenue. The Powersports Segment consists of 14 locations with 41 franchises in three states, representing 1.3 percent of revenue.

Sonic's brand portfolio is heavily weighted toward luxury and mid-line import vehicles, with approximately 86 percent of new vehicle revenue derived from these categories. Luxury brands include BMW, Mercedes-Benz, Land Rover, Lexus, Audi, Porsche, and Cadillac. Mid-line imports include Honda and Toyota. The company also carries domestic brands from General Motors, Chrysler, Dodge, Jeep, RAM, and Ford.

The company generates revenue from multiple streams including new vehicle sales, used vehicle sales, parts and service operations, collision repair services, and finance and insurance products. Fixed operations, encompassing parts, service, and collision repair, represent a higher-margin revenue source. The company emphasizes certified pre-owned vehicles and extended service contracts to build long-term customer relationships.

Sonic operates across 20 states with significant presence in Texas (26.2 percent of revenue) and California (24.6 percent of revenue). The company employs approximately 11,000 associates, with a small percentage represented by labor unions. The business model emphasizes omnichannel capabilities, guest experience, and standardized operating processes documented in operating playbooks to drive organic growth and operational efficiency across all segments.