XPEL, Inc.
XPEL, Inc. (NASDAQ: XPEL) operates as a leading supplier of protective films, coatings, and related services primarily serving the automotive aftermarket, new car dealerships, and original equipment manufacturers. The company's website is www.xpel.com. From the company’s description.
Margins and return on equity change in ; everything else in percent. Fewer shares and less debt are shown plainly, not as bad news — it depends what you make of buybacks. Dotted labels explain each measure. is shown separately from the annual figures.
What XPEL, Inc. does
In the company’s own words
XPEL, Inc. (NASDAQ: XPEL) operates as a leading supplier of protective films, coatings, and related services primarily serving the automotive aftermarket, new car dealerships, and original equipment manufacturers. The company's website is www.xpel.com.
The company began as a software business designing vehicle patterns for cut-to-fit protective film and expanded into product manufacturing in 2007. XPEL's core offerings include surface and paint protection films, automotive window tint films, windshield protection film, architectural window films for commercial and residential applications, and ceramic coatings. Paint protection film and surface protection film represent approximately 52.4 percent of consolidated revenue, while automotive window film accounts for 16.6 percent. Installation services contribute 18.3 percent of revenue. The company also operates a proprietary software platform called the Design Access Platform, a SaaS offering providing access to over 90,000 vehicle pattern applications used by installers and customers.
XPEL distributes products through multiple channels including independent aftermarket installers, new car dealerships, third-party distributors, company-owned installation centers, OEMs, and online sales. Approximately 51 percent of revenue flows through independent installers, while distributors account for roughly 16 percent. The company operates 34 company-owned installation centers across the United States, Canada, India, Taiwan, the United Kingdom, Germany, Australia, Mexico, Japan, Thailand, and China.
As of December 31, 2025, XPEL employed approximately 1,337 people globally, with roughly 729 in the United States and 608 internationally. The company competes primarily against Eastman Chemical Company's LLumar and Suntek brands, along with numerous suppliers in Korea and China. XPEL has pursued an asset-light manufacturing model historically, relying on third-party contract manufacturers and suppliers, though the company is now investing in manufacturing and supply chain assets to enhance cost control and product quality. The company has completed five acquisitions during 2025 to expand its global reach and distribution capabilities.
Company details
- Sector
- Industrials
- Industry
- Fabricated Metal
- Headquarters
- SAN ANTONIO, TX
- Fiscal year end
- December
- CIK
- 1767258
- SIC
- 3470
Financial performance, year by year
Fiscal 2019–2025 · USDThe full income statement, balance sheet and cash flow for each of these years — every figure traceable to its filing — is on the Financials tab with a free account.
Who owns XPEL, Inc. — and what changed
Funds as of 2026Q2 · superinvestors as of 2026-06-30
Largest fund holders · XPEL, Inc.’s weight in each
Fund ownership is a floor, not a census — pensions, insurers and people holding shares directly are not visible here.
Fund ownership counts N-PORT filers only, so it is a floor rather than a census — pensions, insurers and direct holders are not visible here, and the remainder is not “held by individuals”.
Could not be determined for this company: bond issues.
Every fund and institutional holder, quarter by quarter, is on the Ownership tab with a free account.
Recent filings
All filings →Each filing opens into its own statements and disclosures here.
Put this business in context.
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