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Companies / Consumer Discretionary / 1 800 FLOWERS COM INC
FLWS

1 800 FLOWERS COM INC

Consumer DiscretionaryRetail
Ticker FLWSJERICHO, NYFiscal year ends JuneBook value per share $2.25Diluted shares 63.9M

One-800-FLOWERS.COM, Inc. (NASDAQ: FLWS) operates as a leading provider of thoughtful gifting solutions through an integrated e-commerce platform featuring a diverse portfolio of complementary brands. The company's website is www.1800flowers.com. From the company’s description.

Fiscal year 2026 · ends 06-28Changes are against fiscal 2025
Sales & profitability
$1.50B
−10.8% year over year
-8.45%
+3.7 percentage points
$-134.76M
+32.6% year over year
-61.77%
−44.2 percentage points
Cash & financing
$18.31M
+169.4% year over year
$-12.97M
+80.9% year over year
0.95
Was 0.58× a year earlier
63.9M
+0.2% year over year

Margins and return on equity change in ; everything else in percent. Fewer shares and less debt are shown plainly, not as bad news — it depends what you make of buybacks. Dotted labels explain each measure. is shown separately from the annual figures.

What 1 800 FLOWERS COM INC does

In the company’s own words

One-800-FLOWERS.COM, Inc. (NASDAQ: FLWS) operates as a leading provider of thoughtful gifting solutions through an integrated e-commerce platform featuring a diverse portfolio of complementary brands. The company's website is www.1800flowers.com.

The company's business encompasses three primary reportable segments. The Consumer Floral & Gifts segment includes the flagship 1-800-Flowers.com brand offering fresh flowers, plants, and fruit arrangements with same-day delivery capabilities, along with FruitBouquets.com, PersonalizationMall.com, Things Remembered, and retail florist operations. The BloomNet segment provides products and services to professional florists, including settlement processing, advertising, web hosting, and wholesale supplies, along with the Card Isle greeting card business acquired in April 2024. The Gourmet Foods & Gift Baskets segment encompasses multiple specialty brands including Harry & David, Cheryl's Cookies, The Popcorn Factory, Wolferman's Bakery, Moose Munch, Vital Choice, Simply Chocolate, Shari's Berries, and Scharffen Berger, which was acquired in July 2024.

The company operates approximately 3,300 full and part-time employees located throughout the United States. During fiscal 2026, the second quarter holiday season generated approximately 47 percent of annual revenues, while the first, third, and fourth quarters contributed 14 percent, 19 percent, and 20 percent respectively. Multi-brand customers and Celebrations Passport loyalty program members, representing approximately 20 percent of the customer base, generate approximately 35 percent of revenues and spend two to three times more than other customers.

The company's hybrid fulfillment system combines BloomNet member florists with company-owned distribution centers and direct-ship vendors, enabling same-day, next-day, and any-day delivery options. Manufacturing and fulfillment operations span multiple facilities including baking operations in Ohio, popcorn production in Oregon and Illinois, and fruit growing and processing in Oregon. The company maintains a consolidated customer database and multi-brand website designed to serve customers' celebratory gifting needs across product categories including fresh flowers, personalized gifts, gourmet foods, baked goods, chocolates, and gift baskets.

Company details
Sector
Consumer Discretionary
Industry
Retail
Headquarters
JERICHO, NY
Fiscal year end
June
CIK
1084869
SIC
5990

Financial performance, year by year

Fiscal 2012–2026 · USD
$-440.78M$281.58M$1.00B$1.73B$2.45B201220132014201520162017201820192020202120222023202420252026

The full income statement, balance sheet and cash flow for each of these years — every figure traceable to its filing — is on the Financials tab with a free account.

Ownership

Who owns 1 800 FLOWERS COM INC — and what changed

Funds as of 2026Q2 · superinvestors as of 2026-06-30

124
funds hold it
0 of 35
superinvestors hold it
$27.15M
held by funds, at market
19.8%
of shares held by funds

Largest fund holders · 1 800 FLOWERS COM INC’s weight in each

0.08%of fund net assets
VANGUARD TOTAL STOCK MARKET INDEX FUND
VTI · VANGUARD INDEX FUNDS
0.00%of fund net assets
Schwab Fundamental U.S. Small Company ETF
FNDA · SCHWAB STRATEGIC TRUST
0.03%of fund net assets
iShares Russell 2000 ETF
IWM · iShares Trust
0.00%of fund net assets
U.S. SMALL CAP VALUE PORTFOLIO
DFSVX · DFA INVESTMENT DIMENSIONS GROUP INC
0.01%of fund net assets

Fund ownership is a floor, not a census — pensions, insurers and people holding shares directly are not visible here.

Fund ownership counts N-PORT filers only, so it is a floor rather than a census — pensions, insurers and direct holders are not visible here, and the remainder is not “held by individuals”.

Could not be determined for this company: bond issues.

Every fund and institutional holder, quarter by quarter, is on the Ownership tab with a free account.

Connected research

Put this business in context.

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