Getty Images Holdings, Inc.

Getty Images Holdings, Inc. (NYSE: GYI) operates as a global leader in visual content licensing and digital asset management through its website at www.gettyimages.com. Founded in 1995, the company has evolved into a comprehensive platform serving the full spectrum of customers' visual content needs across creative, editorial, and emerging technology domains.

The company operates through three primary brands. Getty Images serves enterprise customers with premium creative and editorial content including stills, music, video, and generative AI services, offering customized licensing and dedicated account management. iStock provides value-oriented creative stills and videos to small and medium-sized businesses through subscription and à la carte purchasing models. Unsplash reaches the growing creator economy with free and premium image offerings, attracting over fourteen million monthly visitors and supporting more than twenty-six thousand API integrations.

Revenue is distributed across three content categories: Creative content represents fifty-six point seven percent of revenue, Editorial content comprises thirty-seven point seven percent, and Other services including data licensing and music account for five point six percent. Annual subscription products now generate more than half of total revenue, reflecting the company's strategic shift toward recurring revenue models with enhanced customer retention characteristics.

Getty Images maintains a library exceeding six hundred forty-five million total assets sourced from more than six hundred thousand contributors worldwide, including over eighty-three thousand exclusive creators. The company employs nearly sixteen hundred fifty people across thirty-two countries, with approximately sixty-one percent based in the Americas, thirty-one percent in Europe, Middle East and Africa, and the remainder in Asia-Pacific regions.

The company's differentiated competitive position derives from its comprehensive content offering, established brand portfolio, proprietary cloud-based platform with advanced search capabilities powered by natural language processing and machine learning, and strategic partnerships with major content providers and technology companies. In January 2025, Getty Images entered into a merger agreement with Shutterstock to combine in a merger-of-equals transaction, representing a significant strategic development in the visual content industry.