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Companies / Technology / HELEN OF TROY LTD
HELE

HELEN OF TROY LTD

TechnologyElectronic Equipment
Ticker HELEHAMILTONFiscal year ends FebruaryBook value per share $35.50Diluted shares 23.8M

Helen of Troy Limited (NASDAQ: HELE) operates as a leading global consumer products company offering creative products and solutions across a diversified portfolio of brands. The company maintains its main Internet site at http://www.helenoftroy.com and serves approximately 100 countries worldwide, with United States… From the company’s description.

Fiscal year 2026 · ends 02-28Changes are against fiscal 2025The amber dot is the latest twelve months, to 2026-05-31
Sales & profitability
$1.79B
−6.4% year over year
Last 12 mo $1.82B
-43.78%
−51.3 percentage points
Last 12 mo -17.32%
$-898.98M
−826.4% year over year
Last 12 mo $-412.50M
-4.79%
Cash & financing
$171.14M
+51.2% year over year
Last 12 mo $112.16M
$131.91M
+58.7% year over year
Last 12 mo $80.49M
0.98
Was 0.54× a year earlier
Last 12 mo 0.85
23.0M
−0.3% year over year
Last 12 mo 23.8M

Margins and return on equity change in ; everything else in percent. Fewer shares and less debt are shown plainly, not as bad news — it depends what you make of buybacks. Dotted labels explain each measure. is shown separately from the annual figures.

What HELEN OF TROY LTD does

In the company’s own words

Helen of Troy Limited (NASDAQ: HELE) operates as a leading global consumer products company offering creative products and solutions across a diversified portfolio of brands. The company maintains its main Internet site at http://www.helenoftroy.com and serves approximately 100 countries worldwide, with United States sales comprising roughly 72 percent of total net sales revenue.

The company operates through two reportable business segments. The Home & Outdoor segment offers world-class brands that help consumers enjoy everyday living inside their homes and outdoors, including food preparation and storage, cooking, cleaning, organization and beverage service products, as well as outdoor performance items such as hydration products, coolers, food storage solutions, backpacks and travel gear. The Beauty & Wellness segment provides consumers with a broad range of brands for beauty and wellness, delivering innovation through hair styling appliances, grooming tools, personal care products, nail care solutions, humidifiers, thermometers, water and air purifiers, heaters and fans.

Helen of Troy's portfolio includes prominent brands such as OXO, Hydro Flask, Osprey, Vicks, Braun, Honeywell, PUR, Hot Tools, Drybar, Curlsmith, Revlon and Olive & June. The company markets products through mass merchandisers, sporting goods retailers, department stores, drugstore chains, home improvement stores, grocery stores, specialty stores, prestige beauty chains, e-commerce retailers, wholesalers, warehouse clubs and various distributors, as well as directly to consumers.

As of February 28, 2026, Helen of Troy employed 1,854 full-time associates worldwide. The company contracts with unaffiliated manufacturers, primarily in China, Vietnam and Mexico, to manufacture a significant portion of finished goods. Finished goods manufactured by vendors in Asia comprised approximately 83 percent of finished goods purchased in fiscal 2026, with China representing approximately 57 percent of finished goods purchased.

Sales to the company's largest customer, Amazon.com Inc., accounted for approximately 20 percent of consolidated net sales revenue, while Walmart Inc. and Target Corporation represented approximately 13 percent and 12 percent respectively. Sales to the top five customers accounted for approximately 50 percent of consolidated net sales revenue.

Company details
Sector
Technology
Industry
Electronic Equipment
Headquarters
HAMILTON
Fiscal year end
February
CIK
916789
SIC
3634

Financial performance, year by year

Fiscal 2014–2026 · USD
$-1.21B$-274.51M$662.19M$1.60B$2.54B2014201520162017201820192020202120222023202420252026Last 12 moLast 12 monthsLast 12 months

The full income statement, balance sheet and cash flow for each of these years — every figure traceable to its filing — is on the Financials tab with a free account.

Ownership

Who owns HELEN OF TROY LTD — and what changed

Funds as of 2026Q2 · superinvestors as of 2026-06-30

72
funds hold it
0 of 35
superinvestors hold it
$81.45M
held by funds, at market

Largest fund holders · HELEN OF TROY LTD’s weight in each

VANGUARD TOTAL STOCK MARKET INDEX FUND
VTI · VANGUARD INDEX FUNDS
0.00%of fund net assets
Invenomic Fund
BIVIX · NORTHERN LIGHTS FUND TRUST II
1.12%of fund net assets
VANGUARD EXTENDED MARKET INDEX FUND
VXF · VANGUARD INDEX FUNDS
0.01%of fund net assets
VANGUARD EXPLORER VALUE FUND
VEVFX · VANGUARD SCOTTSDALE FUNDS
0.55%of fund net assets
Avantis U.S. Small Cap Value ETF
AVUV · American Century ETF Trust
0.02%of fund net assets

Fund ownership is a floor, not a census — pensions, insurers and people holding shares directly are not visible here.

Could not be determined for this company: bond issues.

Every fund and institutional holder, quarter by quarter, is on the Ownership tab with a free account.

Connected research

Put this business in context.

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