HELEN OF TROY LTD
Helen of Troy Limited (NASDAQ: HELE) operates as a leading global consumer products company offering creative products and solutions across a diversified portfolio of brands. The company maintains its main Internet site at http://www.helenoftroy.com and serves approximately 100 countries worldwide, with United States… From the company’s description.
Margins and return on equity change in ; everything else in percent. Fewer shares and less debt are shown plainly, not as bad news — it depends what you make of buybacks. Dotted labels explain each measure. is shown separately from the annual figures.
What HELEN OF TROY LTD does
In the company’s own words
Helen of Troy Limited (NASDAQ: HELE) operates as a leading global consumer products company offering creative products and solutions across a diversified portfolio of brands. The company maintains its main Internet site at http://www.helenoftroy.com and serves approximately 100 countries worldwide, with United States sales comprising roughly 72 percent of total net sales revenue.
The company operates through two reportable business segments. The Home & Outdoor segment offers world-class brands that help consumers enjoy everyday living inside their homes and outdoors, including food preparation and storage, cooking, cleaning, organization and beverage service products, as well as outdoor performance items such as hydration products, coolers, food storage solutions, backpacks and travel gear. The Beauty & Wellness segment provides consumers with a broad range of brands for beauty and wellness, delivering innovation through hair styling appliances, grooming tools, personal care products, nail care solutions, humidifiers, thermometers, water and air purifiers, heaters and fans.
Helen of Troy's portfolio includes prominent brands such as OXO, Hydro Flask, Osprey, Vicks, Braun, Honeywell, PUR, Hot Tools, Drybar, Curlsmith, Revlon and Olive & June. The company markets products through mass merchandisers, sporting goods retailers, department stores, drugstore chains, home improvement stores, grocery stores, specialty stores, prestige beauty chains, e-commerce retailers, wholesalers, warehouse clubs and various distributors, as well as directly to consumers.
As of February 28, 2026, Helen of Troy employed 1,854 full-time associates worldwide. The company contracts with unaffiliated manufacturers, primarily in China, Vietnam and Mexico, to manufacture a significant portion of finished goods. Finished goods manufactured by vendors in Asia comprised approximately 83 percent of finished goods purchased in fiscal 2026, with China representing approximately 57 percent of finished goods purchased.
Sales to the company's largest customer, Amazon.com Inc., accounted for approximately 20 percent of consolidated net sales revenue, while Walmart Inc. and Target Corporation represented approximately 13 percent and 12 percent respectively. Sales to the top five customers accounted for approximately 50 percent of consolidated net sales revenue.
Company details
- Sector
- Technology
- Industry
- Electronic Equipment
- Headquarters
- HAMILTON
- Fiscal year end
- February
- CIK
- 916789
- SIC
- 3634
Financial performance, year by year
Fiscal 2014–2026 · USDThe full income statement, balance sheet and cash flow for each of these years — every figure traceable to its filing — is on the Financials tab with a free account.
Who owns HELEN OF TROY LTD — and what changed
Funds as of 2026Q2 · superinvestors as of 2026-06-30
Largest fund holders · HELEN OF TROY LTD’s weight in each
Fund ownership is a floor, not a census — pensions, insurers and people holding shares directly are not visible here.
Could not be determined for this company: bond issues.
Every fund and institutional holder, quarter by quarter, is on the Ownership tab with a free account.
Recent filings
All filings →Each filing opens into its own statements and disclosures here.
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