IZEA Worldwide, Inc.

IZEA Worldwide, Inc. (NASDAQ: IZEA) operates as a technology-enabled influencer marketing company delivering creator economy solutions for brands through managed services supported by proprietary technology platforms. The company's website is located at https://izea.com.

Founded in February 2006 as PayPerPost, Inc., IZEA pioneered the influencer marketplace concept and went public in May 2011. The company pioneered the practice of brands compensating content creators for sponsored social media posts when such advertising was virtually nonexistent on major platforms. Today, IZEA serves as a bridge connecting marketers with social media influencers and content creators to produce culturally relevant, creator-made content.

The company operates through three primary business areas. Managed Services, representing approximately 99.3 percent of revenue, constitute the core offering where IZEA partners with marketers to develop and execute influencer marketing campaigns including creator strategy, partnerships, content creation, performance media, and social commerce initiatives. Creator Technologies comprise proprietary AI-enabled platforms supporting campaign management, creator relationships, and transactions, primarily used to support managed services delivery. Creator Marketplace Capabilities facilitate connections between brands and creators through online environments including IZEA.com, enabling creator discovery and campaign participation.

IZEA's technology infrastructure includes three main platforms. Flex serves as the primary tool for internal teams to manage influencer programs at scale and supports customer collaboration and reporting. The Creator Marketplace, launched in October 2022, provides discovery and engagement capabilities between marketers and creators. AI-enabled tools, including FormAI introduced in June 2023, assist with content creation and operational efficiency.

The company maintains a customer base primarily comprising enterprise brands across multiple industry segments supplemented by small and mid-sized businesses. Most customers are located in North America with significant concentration in the United States. During 2025, two customers each accounted for more than ten percent of gross revenue. As of December 31, 2025, IZEA employed 75 full-time employees operating as a remote workforce. The company generates revenue primarily from Managed Services delivered to brands, agencies, and partners, with limited revenue from subscription-based software access and transaction fees.