Meta Platforms
Meta Platforms, Inc. (NASDAQ: META) operates a global technology platform centered on human connection and social interaction. The company's mission focuses on building the future of human connection through technology that enables people to connect and share across mobile devices, personal computers, virtual reality… From the company’s description.
Margins and return on equity change in ; everything else in percent. Fewer shares and less debt are shown plainly, not as bad news — it depends what you make of buybacks. Dotted labels explain each measure. is shown separately from the annual figures.
What Meta Platforms does
In the company’s own words
Meta Platforms, Inc. (NASDAQ: META) operates a global technology platform centered on human connection and social interaction. The company's mission focuses on building the future of human connection through technology that enables people to connect and share across mobile devices, personal computers, virtual reality headsets, and artificial intelligence glasses. Meta's website is located at meta.com.
The company operates two primary business segments. The Family of Apps segment generates substantially all revenue through advertising placements on Facebook, Instagram, Messenger, Threads, and WhatsApp. These products enable users to share content, build communities, discover information, and connect with others globally. The Reality Labs segment develops virtual and augmented reality hardware and software, including Meta Quest devices, Ray-Ban Meta and Oakley Meta AI glasses, and the Orion prototype AR glasses. Reality Labs also generates revenue from consumer hardware sales, software, and content, though this segment operates at a loss as it represents long-term research and development investments.
Meta's advertising platform allows marketers to reach users across multiple objectives including lead generation and brand awareness. The company operates a global sales force across more than 90 cities worldwide, supplemented by self-service advertising tools and third-party distribution channels for hardware products.
As of December 31, 2025, Meta employed 78,865 people globally with offices in more than 90 cities. The company's Family of Apps segment accounted for 82 percent of total costs and expenses in 2025, while Reality Labs represented 18 percent. The company's key metrics include daily active people across its Family of Apps and average revenue per person, though Meta acknowledges inherent challenges in measuring these metrics across large global populations.
Meta's intellectual property portfolio includes trademarks such as Meta, Facebook, Instagram, WhatsApp, Reels, and Meta Quest. The company maintains a history of open-sourcing artificial intelligence models, including its Llama foundation models, while continuing to develop proprietary AI capabilities for content recommendation, advertising optimization, and new product development. Meta's competitive advantages center on its large user base, advertising technology infrastructure, and significant investments in artificial intelligence and emerging computing platforms.
Company details
- Sector
- Communication Services
- Industry (SIC)
- Computer Services
- Headquarters
- MENLO PARK, CA
- Fiscal year end
- December
- CIK
- 1326801
- SIC
- 7370
Financial performance, year by year
Fiscal 2013–2025 · USDThe full income statement, balance sheet and cash flow for each of these years — every figure traceable to its filing — is on the Financials tab with a free account.
Who owns Meta Platforms — and what changed
Funds as of 2026Q2 · superinvestors as of 2026-06-30
Superinvestors in Meta Platforms · what they did last quarter
Share of each manager’s reported 13F portfolio. Change is in shares held, since the previous quarter.
Largest fund holders · Meta Platforms’s weight in each
Fund ownership is a floor, not a census — pensions, insurers and people holding shares directly are not visible here.
Meta Platforms’s bonds, as funds hold them
Funds report holding 26 issues of Meta Platforms’s debt, $14.69B at market value — what funds hold, not the company’s total debt. Weighted-average coupon 5.20%, maturing 2027 to 2066.
Fund ownership counts N-PORT filers only, so it is a floor rather than a census — pensions, insurers and direct holders are not visible here, and the remainder is not “held by individuals”.
Fund ownership is a subset of institutional 13F ownership — the two describe overlapping populations and must not be added together.
Every fund and institutional holder, quarter by quarter, is on the Ownership tab with a free account.
Recent filings
All filings →Each filing opens into its own statements and disclosures here.
Put this business in context.
Compare this company with peers, find it in your funds and follow its financial history with your connected AI:
- “How do Meta Platforms and its peers compare on margins and cash generation over ten years?”
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- “What changed in Meta Platforms's last four quarterly filings that the numbers alone won't show?”