NERDWALLET, INC.
NerdWallet, Inc. (Nasdaq: NRDS) operates a comprehensive digital platform that provides consumers and small and mid-sized businesses with trusted guidance across a broad range of financial topics. The company's mission centers on providing clarity for all of life's financial decisions, with a vision of a world where… From the company’s description.
Margins and return on equity change in ; everything else in percent. Fewer shares and less debt are shown plainly, not as bad news — it depends what you make of buybacks. Dotted labels explain each measure. is shown separately from the annual figures.
What NERDWALLET, INC. does
In the company’s own words
NerdWallet, Inc. (Nasdaq: NRDS) operates a comprehensive digital platform that provides consumers and small and mid-sized businesses with trusted guidance across a broad range of financial topics. The company's mission centers on providing clarity for all of life's financial decisions, with a vision of a world where everyone makes financial decisions with confidence. The company's website is located at https://investors.nerdwallet.com.
The platform integrates independent editorial content, comparison tools, data-driven product marketplaces, and access to regulated financial services. NerdWallet generates revenue primarily through referral fees, lead generation, and partner-based monetization, as well as through revenue derived from brokering and advisory services. The business model is designed to be partner-neutral, supporting transparent consumer and SMB choice through side-by-side comparisons and insightful information supported by editorial standards.
NerdWallet's platform comprises three primary components: editorial and content publishing under the NerdWallet brand across web and mobile channels; marketplace and referral services including those provided through Fundera, NerdWallet Insurance Services, NerdWallet Advisory, and NerdWallet Compare; and financial services including brokerage and advisory services through wholly-owned subsidiaries. The company operates marketplaces across credit cards, consumer loans, small business financing, home lending, insurance, banking products, investment and retirement products, and financial advisor matching.
The company operates in the United States, Canada, and the United Kingdom, with primary corporate offices in San Mateo, California and Scottsdale, Arizona, along with hub offices in several major metropolitan areas. As of December 31, 2025, NerdWallet employed over 650 full-time employees, with approximately 95 percent located throughout the United States and 5 percent internationally. The company maintains a remote-first culture designed to attract and retain diverse talent across all organizational levels.
NerdWallet competes with online marketplaces including Bankrate, Credit Karma, LendingTree, and Zillow, as well as traditional financial advisors, media outlets, and financial institutions offering products directly. The company differentiates itself through the breadth and depth of its financial guidance, the trust it has built with consumers and SMBs, and its brand recognition, organic traffic, convenience, and simplicity.
Company details
- Sector
- Technology
- Industry
- Business Services & Software
- Headquarters
- SAN MATEO, CA
- Fiscal year end
- December
- CIK
- 1625278
- SIC
- 7374
Financial performance, year by year
Fiscal 2021–2025 · USDThe full income statement, balance sheet and cash flow for each of these years — every figure traceable to its filing — is on the Financials tab with a free account.
Who owns NERDWALLET, INC. — and what changed
Funds as of 2026Q2 · superinvestors as of 2026-06-30
Largest fund holders · NERDWALLET, INC.’s weight in each
Fund ownership is a floor, not a census — pensions, insurers and people holding shares directly are not visible here.
Fund ownership counts N-PORT filers only, so it is a floor rather than a census — pensions, insurers and direct holders are not visible here, and the remainder is not “held by individuals”.
Every fund and institutional holder, quarter by quarter, is on the Ownership tab with a free account.
Recent filings
All filings →Each filing opens into its own statements and disclosures here.
Put this business in context.
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