Playboy, Inc.
Playboy, Inc. (Nasdaq: PLBY) is a pleasure and leisure company whose Playboy brand reaches consumers through licensed products, digital content and experiences, while its Honey Birdette brand sells luxury lingerie and related products directly to consumers. Playboy licenses its name, Rabbit Head Design and other… From the company’s description.
Over the twelve months to Sep 30, 2026, Playboy, Inc. reported revenue of $128.08M, down 24.4% from a year earlier, and net income of $1.69M. Its operating margin was 6.3%, and operations used $6.13M in cash. In fiscal 2025, it reported revenue of $120.93M, up 4.1% from fiscal 2024, and a net loss of $12.67M.
Margins and return on equity change in ; everything else in percent. Fewer shares and less debt are shown plainly, not as bad news — it depends what you make of buybacks. Dotted labels explain each measure. is shown separately from the annual figures.
What Playboy, Inc. does
In the company’s own words
Playboy, Inc. (Nasdaq: PLBY) is a pleasure and leisure company whose Playboy brand reaches consumers through licensed products, digital content and experiences, while its Honey Birdette brand sells luxury lingerie and related products directly to consumers. Playboy licenses its name, Rabbit Head Design and other intellectual property for apparel, accessories, beauty and grooming, sexual wellness, gaming, hospitality and other offerings; it also operates playboy.com and publishes Playboy magazine. Honey Birdette sells lingerie, apparel, bedroom accessories and intimacy products online and through stores in Australia, the United States and the United Kingdom. The company reports two segments: Direct-to-Consumer, comprising Honey Birdette, and Licensing, centered on the Playboy brand. In fiscal 2025, Direct-to-Consumer generated $70.9 million in revenue and Licensing generated $46.4 million; consolidated revenue was $120.9 million. The business has shifted from media operations toward brand licensing and consumer commerce, and Playboy magazine resumed publication in 2025. Its website is https://investors.playboy.com.
Company details
- Sector
- Consumer Discretionary
- Industry (SIC)
- Retail
- Headquarters
- LOS ANGELES, CA
- Fiscal year end
- December
- CIK
- 1803914
- SIC
- 5900
Financial performance, year by year
Fiscal 2020–2025 · USDThe full income statement, balance sheet and cash flow for each of these years — every figure traceable to its filing — is on the Financials tab with a free account.
Who owns Playboy, Inc. — and what changed
Funds as of 2026Q2 · superinvestors as of 2026-06-30
Largest fund holders · Playboy, Inc.’s weight in each
Fund ownership is a floor, not a census — pensions, insurers and people holding shares directly are not visible here.
Fund ownership counts N-PORT filers only, so it is a floor rather than a census — pensions, insurers and direct holders are not visible here, and the remainder is not “held by individuals”.
Could not be determined for this company: bond issues.
Every fund and institutional holder, quarter by quarter, is on the Ownership tab with a free account.
Recent filings
All filings →Each filing opens into its own statements and disclosures here.
Put this business in context.
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