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Companies / Industrials / Stran & Company, Inc.
SWAG

Stran & Company, Inc.

IndustrialsBusiness Services & Software
Ticker SWAGQUINCY, MAFiscal year ends DecemberBook value per share $1.68Diluted shares 18.7M

Stran & Company, Inc. is an outsourced marketing solutions provider specializing in promotional products and loyalty incentive programs. The company develops sophisticated marketing programs that help clients connect with customers and employees to build lasting brand loyalty through branded merchandise, creative… From the company’s description.

Fiscal year 2025 · ends 12-31Changes are against fiscal 2024The amber dot is the latest twelve months, to 2026-06-30
Sales & profitability
$116.19M
+40.6% year over year
Last 12 mo $119.53M
-1.68%
+4.2 percentage points
Last 12 mo -0.91%
$-0.75M
+82.0% year over year
Last 12 mo $0.06M
-2.45%
+10.6 percentage points
Last 12 mo 0.18%
Cash & financing
$-4.67M
−269.3% year over year
Last 12 mo $-3.65M
$-5.50M
−354.6% year over year
Last 12 mo $-4.29M
0.00
Last 12 mo 0.00
18.5M
−0.7% year over year
Last 12 mo 18.7M

Margins and return on equity change in ; everything else in percent. Fewer shares and less debt are shown plainly, not as bad news — it depends what you make of buybacks. Dotted labels explain each measure. is shown separately from the annual figures.

What Stran & Company, Inc. does

In the company’s own words

Stran & Company, Inc. is an outsourced marketing solutions provider specializing in promotional products and loyalty incentive programs. The company develops sophisticated marketing programs that help clients connect with customers and employees to build lasting brand loyalty through branded merchandise, creative services, and technology-enabled program management.

The company operates through a diversified service offering that includes promotional product distribution, custom sourcing, e-commerce solutions for branded merchandise, loyalty and incentive program management, print collateral services, warehousing and fulfillment, print-on-demand capabilities, kitting, point-of-sale displays, and event asset management. Stran's technology platform, built on Adobe's Magento Open Source, serves over 280 online stores and provides clients with integrated order processing, inventory management, and reporting capabilities. The company also operates an internal Enterprise Resource Planning system using Oracle NetSuite to enhance business data organization and operational efficiency.

Stran serves approximately 2,000 active customers across diverse industry verticals including pharmaceutical and healthcare, manufacturing, gaming, technology, finance, construction, and consumer goods. The customer base includes over 30 Fortune 500 companies. Program clients, which have contractual obligations for ongoing branding needs, accounted for 83 percent of revenue, while transactional customers represent the remainder. The company generated approximately $116.2 million in revenue in 2025.

The company maintains headquarters in Quincy, Massachusetts, with additional offices in Warsaw, Indiana; Mt. Pleasant, South Carolina; Walpole, Massachusetts; Tomball, Texas; and Irvine, California. Stran operates a network of sales representatives across 22 additional U.S. locations and maintains relationships with factories, decorators, printers, logistics firms, and warehouses domestically and internationally. The company has completed six business acquisitions over the past six years to expand geographic presence and operational capabilities.

Stran ranks as the 12th largest distributor on PPAI's Top 100 Distributors list and 23rd on ASI's Top 40 Distributors list. The company has achieved a compound annual growth rate of approximately 23 percent since inception in 1995 and approximately 25 percent between 2019 and 2025. As of December 31, 2025, the company maintained total assets of approximately $49.3 million with stockholders' equity of $30.5 million.

Company details
Sector
Industrials
Industry (SIC)
Business Services & Software
Headquarters
QUINCY, MA
Fiscal year end
December
CIK
1872525
SIC
7311

Financial performance, year by year

Fiscal 2021–2025 · USD
$-16.51M$20.59M$57.69M$94.79M$131.89M20212022202320242025Last 12 moLast 12 monthsLast 12 months

The full income statement, balance sheet and cash flow for each of these years — every figure traceable to its filing — is on the Financials tab with a free account.

Ownership

Who owns Stran & Company, Inc. — and what changed

Funds as of 2026Q2 · superinvestors as of 2026-06-30

6
funds hold it
0 of 35
superinvestors hold it
$0.81M
held by funds, at market
2.0%
of shares held by funds

Largest fund holders · Stran & Company, Inc.’s weight in each

VANGUARD TOTAL STOCK MARKET INDEX FUND
VTI · VANGUARD INDEX FUNDS
0.00%of fund net assets
VANGUARD EXTENDED MARKET INDEX FUND
VXF · VANGUARD INDEX FUNDS
0.00%of fund net assets
Fidelity Extended Market Index Fund
FSMAX · Fidelity Concord Street Trust
0.00%of fund net assets
Fidelity Series Total Market Index Fund
FCFMX · Fidelity Concord Street Trust
0.00%of fund net assets
Fidelity Total Market Index Fund
FSKAX · Fidelity Concord Street Trust
0.00%of fund net assets

Fund ownership is a floor, not a census — pensions, insurers and people holding shares directly are not visible here.

Fund ownership counts N-PORT filers only, so it is a floor rather than a census — pensions, insurers and direct holders are not visible here, and the remainder is not “held by individuals”.

Every fund and institutional holder, quarter by quarter, is on the Ownership tab with a free account.

Connected research

Put this business in context.

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