WHIRLPOOL CORP
Whirlpool Corporation (NYSE: WHR) operates as a leading manufacturer and marketer of major and small domestic appliances, serving consumers in nearly every country worldwide. The company maintains its headquarters and conducts business through three primary operating segments: Major Domestic Appliances North America,… From the company’s description.
Margins and return on equity change in ; everything else in percent. Fewer shares and less debt are shown plainly, not as bad news — it depends what you make of buybacks. Dotted labels explain each measure. is shown separately from the annual figures.
What WHIRLPOOL CORP does
In the company’s own words
Whirlpool Corporation (NYSE: WHR) operates as a leading manufacturer and marketer of major and small domestic appliances, serving consumers in nearly every country worldwide. The company maintains its headquarters and conducts business through three primary operating segments: Major Domestic Appliances North America, Major Domestic Appliances Latin America, and Small Domestic Appliances Global. Whirlpool generates approximately $16 billion in annual net sales and employs roughly 41,000 people across 27 countries, with 39 percent of its workforce located in the United States. The company's largest international employee populations are based in Brazil and Mexico.
The company's product portfolio encompasses laundry appliances, refrigerators and freezers, cooking appliances, and dishwashers, complemented by a strong small appliance line including the KitchenAid stand mixer and commercial laundry equipment. Whirlpool owns an industry-leading brand portfolio featuring multiple brands exceeding $1 billion in revenue, including its flagship Whirlpool and KitchenAid brands alongside regional and local brands such as Maytag, Brastemp, Consul, Amana, InSinkErator, and JennAir. The company manufactures products in four countries and maintains a regional scale that enables local-for-local production, with approximately 80 percent of major appliances sold in the United States produced domestically.
Whirlpool's business model emphasizes innovation, brand strength, and cost optimization. The company has executed a significant portfolio transformation since 2022, including the divestiture of Russian operations, the contribution of its European major appliance business to a joint venture with Arcelik, and the reduction of its equity stake in Whirlpool India. The company maintains a balanced capital allocation strategy prioritizing debt reduction, innovation funding, and shareholder returns through dividends.
The company's competitive advantages include its established brand recognition, robust innovation pipeline, regional manufacturing footprint, and demonstrated cost management capabilities. Whirlpool serves a diverse customer base including large retail chains, builders, and direct consumers through multiple channels. The company maintains a strong commitment to environmental sustainability and has established science-based emissions reduction targets validated by the Science-based Targets initiative. Additional information is available at investors.whirlpoolcorp.com and whirlpoolcorp.com.
Company details
- Sector
- Technology
- Industry
- Electronic Equipment
- Headquarters
- BENTON HARBOR, MI
- Fiscal year end
- December
- CIK
- 106640
- SIC
- 3630
Financial performance, year by year
Fiscal 2013–2025 · USDThe full income statement, balance sheet and cash flow for each of these years — every figure traceable to its filing — is on the Financials tab with a free account.
Who owns WHIRLPOOL CORP — and what changed
Funds as of 2026Q2 · superinvestors as of 2026-06-30
Superinvestors in WHIRLPOOL CORP · what they did last quarter
Share of each manager’s reported 13F portfolio. Change is in shares held, since the previous quarter.
Largest fund holders · WHIRLPOOL CORP’s weight in each
Fund ownership is a floor, not a census — pensions, insurers and people holding shares directly are not visible here.
WHIRLPOOL CORP’s bonds, as funds hold them
Funds report holding 13 issues of WHIRLPOOL CORP’s debt, $1.22B at market value — what funds hold, not the company’s total debt. Weighted-average coupon 6.13%, maturing 2028 to 2050.
Fund ownership counts N-PORT filers only, so it is a floor rather than a census — pensions, insurers and direct holders are not visible here, and the remainder is not “held by individuals”.
Fund ownership is a subset of institutional 13F ownership — the two describe overlapping populations and must not be added together.
Every fund and institutional holder, quarter by quarter, is on the Ownership tab with a free account.
Recent filings
All filings →Each filing opens into its own statements and disclosures here.
Put this business in context.
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